About Coleoptera XXL
YOUR ONLINE SHOP SPECIALIZED IN THE HOUSING AND REARING OF BEETLES
If the unusual name “Coleoptera” doesn't mean something straight away, you have to remember the biology class that may have been a long time ago. Coleoptera is namely the ancient Greek name for beetles.
While the sight of these insects causes some people to be frightened and run away, passionate fans of the crawling species get into storms of enthusiasm when they see Daniel Kunte's online offer, the “Coleoptera XXL” online shop.
Beetle lovers will find everything they need to pursue their zoological hobbies here. In an interview, Daniel Kunte talks about the beginnings of his enthusiasm for the world of beetles, reports on the beginning and the success factors of his online business and takes a look at the future of online retail for our readers.
FROM BIZARRE INTEREST TO A SUCCESSFUL ONLINE-SHOP
Daniel Kunte began to be interested in native insects as early as 2000. But when he came across the beetle species in the course of his studies, he was done for. The young entrepreneur was so fascinated by the variety and splendor of colors of the six-footed flying insects.
While researching the Internet, Kunte found that there was no special supplier for products related to the breeding and keeping of beetles in Germany. That should be changed and so in 2003 the virtual doors of Coleoptera XXL were opened.
Daniel Kunte not only deals in live beetles, most of which come from his own breeding, but also offers his customers a variety of other products, such as food, specific preparations, showcases and a wide range of accessories. Beetle larvae are also part of the online shop's extensive range.
The interested visitor not only gets access to the large sales offer, but is provided with a lot of information, tips and hints that are of interest to both beginners and advanced beetle breeders. The clear navigation is easy to use and Internet users can quickly find their way around the Coleoptera XXL website.
CONSTANTLY UP-TO-DATE AND PRESENTED EVERYWHERE: THE SUCCESS FACTORS OF COLEOPTERA XXL
Apart from all strategic approaches, development stages in the shop and marketing concepts, Daniel Kunte has one thing above all to offer: He is a beetle keeper and breeder himself with heart and soul and his customers notice this when they first visit the coleoptera-xxl.de website.
Comprehensive product descriptions, numerous photos and even videos of their own Beetles determine the authentic and informative character of the shop and do not leave any of the Beetle friends in any doubt that Daniel Kunte is one of them. In addition, the entrepreneur attaches great importance to the fact that his pages are always up to date.
It's not just the products that are regularly updated: an interesting news blog also provides regular visitors with the latest news from the world of insects. Ultimately, Daniel Kunte places advertisements on national and international websites that deal with the keeping and breeding of beetles.
All in all, this concept leads to success and Coleoptera XXL cannot complain about a lack of orders. Not only private customers are supplied, but also resellers, so that the company has meanwhile also established itself as a wholesaler.
WITHOUT THE OPTIONS OF THE INTERNET, COLEOPTERA XXL WOULD NOT BE POSSIBLE
Daniel Kunte assesses the future of online retail as positive. The entrepreneur even goes one step further and explains: "... without our website and the possibility of contacting other breeders and sellers at home and abroad, this shop would not exist on this scale".
Overall, the consistency with which a viable business model in an attractive market niche was developed from an initial hobby is impressive. Niches are much less subject to general market fluctuations, as die-hard followers of a particular hobby spend money on them even when global markets complain of declining sales. We wish Daniel Kunte continued success in his online business and thank you for talking to us.